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Archived: Even With T&T Carnival In Sight, Bajan Star, Rupee Signs Major International Music Deal With ULTRA.

A major international deal has been signed, the likes of which, could propel the Soca music genre to higher heights, sooner than may have been expected.

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Ultra Music- the North American electronic music record label, which comprises Ultra Records, Ultra Music Publishing and Empire Artist Management, is about to work its magic with a Caribbean sound, brought to life by Rupert Clarke- the artiste best known as Rupee. The deal could rake in big gains for the entertainer but beyond that, it is likely to spur tremendous opportunity for all involved in the delivery of the Soca music genre.

Rupee has been signed to ULTRA.

“Tipsy”- a song written and produced by Black Shadow’s Troyton Rami, Marcos Mejia and Kham and steered to completion thanks to the vocal ability of the Bajan soca star, is about to receive the kind of attention that could make the world stop and listen again. This would be Rupee’s second major opportunity internationally, having shown his worth when he sang, “Tempted To Touch some years ago. Black Shadow Music’s Troyton Rami is the writer and producer behind Sean Paul’s ‘Gimme The Light’, which peaked at #7 on the Billboard Hot 100 Chart. Rami has worked with many Caribbean artistes, mostly within the Reggae and Dancehall genres, however, in recent time, Soca’s melodies and reinvigorated beats have piqued his interest, so much so that when he had completed a particular piece of written material recently, he felt the urge to contact Rupee- the artiste he believed could execute it seamlessly. “I was sitting in the studio and I said to myself, this is an awesome song. I called Rupee and I told him I had something great for him. He was excited and he flew in. He liked it but asked to make a few changes and when he was done changing a few of the melody lines and the hook, he had taken the song to another level,” said Rami.

Troyton Rami of Blackshadow is confident that this deal could take Soca music to another level.

Ultra Records responded to the song’s energy after it had been circulated by Black Shadow and played on a few mix shows. “Patrick Moxey loved it and immediately said, let’s do this!,” said Rami, pointing to Ultra Records’ owner- the former Polygram and Virgin Records executive who has started Ultra some 22 years ago. With a deal signed between Rupee, Black Shadow and Ultra Records this week, the opportunities are now endless for the entertainer who had once been signed to Atlantic Records. “This deal could see Rupee reopen doors for Soca where America, Europe and corporate folks who are buying and licensing music, will embrace it; more so now, with singers like Ariana Grande doing rub-a-dub. This deal could open doors for more new Soca artistes and more producers. It’ll see more A&Rs becoming interested in Soca,” said Rami.

The song, with completed versions for various US media and a video, will be ready for delivery by March this year. Rami, who is Jamaican, expressed a desire to see Soca music reach further, explaining that it’s time to “take our Caribbean thing and sail it.” He said the desire with this particular project was to create a sound that delivered the feeling of the Caribbean, even with electronic beats. “We wanted a beat that could cross borders. We wanted all Caribbean islands to feel represented by the sound of the music. This beat is an electronic, Caribbean beat. When Jamaicans get on it, it turns into a reggae beat and when Trinidadians get on it, it turns into Soca,” he said.

Rupee will be heavily involved in Trinidad and Tobago’s carnival this year with a few tracks already released and enjoying heavy rotation across the airwaves. “Tipsy” is so far, receiving the most favor among them all.

 

CHECK OUT THE MUSIC NOW… 

 

 

 

 

Ebuzz News

Is Angie Comin’ Back To Us? Sought After Hit Creator’s On Her Grind, Releases New Video for ‘Gettin Ova You’.

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Bet you didn’t realize that Angela Hunte’s debut as an artiste, came in 2015 when she collaborated with Machel Montano on the soca track, “Party Done”. Yes. That’s when she actually started singing. Before that, the Brooklyn songwriter and mom, was just that. She was and still is considered one of contemporary music’s most sought after songwriters, creating lyrics for artistes across genres. Yep. That’s that Caribbean blood she’s got in her veins. Angela wasn’t born in Trinidad and Tobago but she did grow up with her family in Trinidad.

Angie is celebrating the rewards of her hard work as an artist these days. Her album R.A.W. debuted on the Reggae Album Charts at #9 in September and a few days ago she unleashed the official video for the opening track on the album, ‘Gettin Ova You.’ The track speaks of a woman who can’t move past a previous relationship, something Angela says most people, especially women, can relate to. The song’s visuals were shot at various spots in Miami. Coining herself a genre-less artiste, Angela Hunte, while having started her singing career on stage in Trinidad and Tobago’s Greatest Show on Earth, told Billboard, “people have tried to pigeonhole me as a soca artist but I don’t want to be put in a box. I am just an artist, and I am going to do what I feel like.”

R.A.W includes collabs with Jamaica’s Tarrus Riley on the single, “King and Queen,” and Taranchyla and Brooklyn Rose on the single, “Rub Dub.”

Whether the songbird will be a part of T&T’s 2018 Carnival season is yet to be confirmed. On Monday, the singer shared another single called, “The Unknown’ – a track by dEvolve and features Hunte. She wrote:

We are “THE UNKNOWN” in a time where everyone is searching for something to validate their existence we remain in the shadows true to our music, refusing to follow but choosing to rebel against the music masses and do what we feel instead of beings laves to camps, teams, squads, crews.”

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Rihanna Tells Fans in Barbados, “Keep the Faith.” Singer Honored on Barbados’ Independence.

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“I couldn’t be more honoured to have the street that I was raised on, the street that I grew up on . . . my dreams were born on this very street right here. I know that the saying believe in your dreams sounds cliché but I guarantee you that the only thing that got me here was believing in my dreams. I never doubted it.” – Rihanna. 

 

The internationally acclaimed singer, actress and philanthropist was yesterday honored in the country of her birth, Barbados on the occasion of Barbados’ 51st Independence. The renaming of the popular Westbury New Road to Rihanna Drive took place amid inclement weather and among guests like Barbados’ Prime Minister, Fruendel Stuart and the island’s Opposition Leader, Mia Mottley.

Yesterday, Rihanna offered advice to those with big dreams in the audience, saying that while there were days when she was doubtful and discouraged, prior to making it out of Barbados to pursue her dreams, she kept the faith. “It really was just faith, that childlike faith and even now, when I get a little bit discouraged or doubtful, it’s the thing that I go back to, having faith in God. I want to encourage not just the people of Westbury New Road and the community but all the people of Barbados, all the young women and young men, who have dreams and think that the world is up against them, it is possible so just keep believing. Never forget that faith could go a very, very long way,” she said.

The Caribbean born superstar  rocked a deep yellow colored dress with an updo that showed off her unique features. The bestowed honor at home comes on the heels of Rihanna’s launch of her Fenty Beauty line a few months ago.

 

 

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