A West Indian uproar it certainly caused, this after superstar cricketer, Dwayne Bravo’s feat of achieving 300 wickets in T20 cricket. Sport and leisure brand, Adidas came under fire on Monday after the company posted a caricature of the Trinidad and Tobago cricketer, much to the disapproval of fans around the world. The photo was posted to Adidas’ twitter account @adidascricket, however the brand was forced to apologise and remove the image shortly after.
It wasn’t so much that Adidas- Bravo’s sponsor, chose to celebrate his feat but more so, the manner in which it was done. EBUZZTT looked on as comments flooded social media. Adidas had created a caricature of the Santa Cruz, Trinidad born Bravo, lips bigger than could be and reminiscent of what some said was a “grinning nigger as a representative image of the superstar cricketer.”
This evening, days after an apology was issued by the popular German brand, and the image removed from its social media page, Dwayne Bravo issued a statement which forgave and thanked fans everywhere for their compassion. He said, “I am forever driven by the love and support of my fans around the world… when my fans hurt, I hurt.” Passionately written, the media statement went on to express confidence that the company now understands why many became enraged over the caricature. “I am confident they now understand not just the source of much upset but the historical context (particularly that of the West Indies) behind it,” the statement read. He went on to say he has forgiven the company for the misstep and trusts that a lesson can be learnt by all.
Meanwhile, Dwayne Bravo’s signature tune, “Champion” has amassed in excess of 10 million views on YouTube. The dance was even picked up by an international television news channel recently, the hosts noting the trendiness of the song and the dance.
CHAMPION- DJ BRAVO
Koffee Leads The Way. Jamaica’s New Heroine Tells Fox News She Wants to Impact The World Positively.
Nineteen year old Mikayla Simpson is on a path of positivity. Koffee, her stage sobriquet, acquired and maintained since her High School days- the young, legend in the making who has reggae music’s Protoje and Chronixx as mentors, is bent on making a difference, with her God given talent.
Like her predecessor, Bob Marley, the young artiste who now has her own seven-piece band called The Raggamuffins, has soared to international acclamation in little to no time. Her breakthrough in 2017 was all she needed to essentially soar. The Apple iTunes ‘Up Next’ featured artist recently said, “I want to inspire the youth. I know I want to make a change and that’s something I stay focused on.” She says she sees herself as a tool that will be used for the continuation of reggae music and the Jamaican cultural legacy.
As Jaron Nurse Celebrates 2 Million You Tube Views, Steff London Did This:
For weeks, perhaps months… or maybe, even more than we even realize, the world’s been paying very close attention to global trends, trends that have taken many on a downward spiral of darkness in most cases. We’ve seen videos and photos across social media, of murders and sad outcries of family members, friends and hopeful leaders, but truth be told, the world’s chaotic scenes perpetrated across borders and plains, truly appears no where close to completion.
Trinidad and Tobago’s Jaron Nurse, a beacon of hope in a twin isle that’s been plagued by gang warfare and senseless crime, is but one person. ‘Fed Up’ is an anthem, a song that while masked with rhythmic similes that engage the youth, is truly, just one song amid countless others that preach the opposite. Two million views on YouTube, while a beautiful accomplishment for the young entertainer, is but a drop in the bucket- a far cry from what many argue, is needed, to bring Trinidad and Tobago, the Caribbean and the world, to a peaceful place of love and harmony, again.