Hold on tight, it’s about to get wild. New soca music, complete with a fresh face and unbridled vibe, emerges this September. No mater how you look at it, the evolution of the soca game continues to flourish and by all accounts, the young trendsetters have upped the anti, delivering smash hit singles consistently. Adding to the fire is Lucrativ. He’s following up his recent Anguillan exposure with a new single called ‘Cyah Tell We Nott’n.’ His desire is to push the soca global, in tandem with the countless others who’ve made it their life ambition. Like them, soca is life for this young Trinbagonian. 

During the months of July and August, Lucrativ made his presence felt on the island of Anguilla. He’d made a unique alliance with an Anguillan DJ by the name of DJ Legend264. Together, they created a single called “Frenzy”- an intense, power Soca track that promised to breathe life into the Anguillan festival circuit. By the time the Anguilla Summer Festival came around, Lucrativ had been booked to perform at the premiere event, the August Monday Caribbean Beach Party. He was in good company too, as Caribbean showstoppers Bunji Garlin and Fay Ann Lyons, as well as Nadia Batson and Terri Lyons had also been booked to perform at the event. “It was a good look for soca music and Trinidad and Tobago as well. I was humbled to be on a cast that included such powerful acts. It was definitely a defining moment in my growing career,” said Lucrativ.