In just five days, Shenseea’s latest music video, “Run Run” has been streamed over 2.4 million times on YouTube. Whether that’s fueled by criticism over the “demonic” imagery of the video, as some call it, or just plain curiosity and fan loyalty, we’re uncertain, but 2.4 million streams in a week, is big news.
Costuming from the new video for “Run run”
Earlier this month, Shenseea announced her new management alignment with Canadian, music exec, Wassim ‘Sal’ Slaiby. In an Instagram post, the Jamaican artist who had previously been managed by Romeich Major, said she was happy to now have a manager with “such dynamic character on my team.” Shen alluded to big moves ahead, saying, “we’re about to unfold a new chapter.”
Just a few days later, a promotional video was posted to her IG, showing what was on the way. The video for “Run Run” portrayed visuals that leaned more toward the international trends seen in videos like Megan Thee Stallion and Cardi B’s “WAP” and Lil Nas X’s “Montero” music videos. Some fans dug in after the video’s release on Friday. “Omg, I’m so sorry for Shenseea… she don’t know what she’s getting into,” one person wrote on YouTube. Another said, “We need more music videos with artists ascending into Heaven, normalize ascending instead of descending into hell.” Some even posted prayers for their Jamaican dancehall sweetheart.
The new single is the first track off of Shen’s debut album. On the weekend, Shenseea posted a scene that showed her being lowered into what one can only assume is “hell.” She wore bull horns in the excerpt. She told fans this was her favorite scene.
In response to comments against the visual creativity, producer Rvssian took to Twitter. “They say people sell them soul. But how much do these type of things go for? 😂 and is a store or what? Mi confuse😂😂” he retorted. He continued by saying that he praises God and has given all his success and credit to Him, lashing out at critics with biblical reference, saying, “The Bible say Matthew 7 – do not judge…do you know the rest? But you guys are more holy than we are- look into ya self.”
His response was quite similar to one given by incarcerated dancehall artist, Vybz Kartel who was asked about allegations that he had sold his soul for fame, by On Stage host, Winford Williams, prior to his incarceration.
The country’s reigning Road March Queen, 24-year-old Omaiah Hall says every Guyanese Soca artiste will admit, they have to love it, to remain true to it. The young, talented vocalist who also placed third in the Senior Soca Monarch competition last year, is in Trinidad and Tobago ahead of Carnival 2026 where she plans on making the right connections while having a bit of fun along the way.
Hall never imagined she’d fall this deeply in love with Soca music. In fact, she admits that throughout her life, her passion lied in singing RnB music. “I was never a person who sang Calypso or Soca music. My father is a pianist and jazz musician. I just never found an appeal for being on stage and wining up,” she said reflectively. In 2023 however, her outlook quickly changed.
In 2020 she had won the Junior Calypso Monarch competition in what’s called, ‘Mashramani’ in Guyana – a festival that takes place on Republic Day, February 23rd, annually. Omaiah said a couple years later, she began dabbling in Soca music and by 2023, the sound, rhythm and energy of the music had totally absorbed her. “In 2022, I realized I only wanted to do Soca music. Soca found me!” she said, explaining that by 2023 a song called, ‘We Fetting,’ followed by ‘R’ in 2024, had gotten the attention of the people of Guyana. “I was booked and busy and one year later in 2025, I won the Road March title, with ‘Breakway’ – dethroning Melissa “Vanilla” Roberts, who had been the Road March Queen for a decade.” Now, as she continues her effort to build catalogue, reputation and fanbase, Omaiah has released a 2026 track called, “Happy Feeling,’ which has been receiving tremendous love in Trinidad and Tobago. Additionally, a second single, “Foreva,’ which comes complete with a new video, is her 2026 Guyana Carnival Road March contender.
Explaining that Guyana’s actual Carnival takes place in May annually, Omaiah says both festivals should be experienced by anyone desirous of a great time among carefree people. “Guyana is becoming more open to Soca now because of the younger generation’s involvement in the genre,” she admitted, noting that dancehall takes precedence, and as such, Mashramani organizers have included a Dancehall Monarch over the past three years. “Guyana is all dancehall. Many say Soca music is too happy of a genre,” she highlighted, adding that artistes like O.K.C, Pahjo and Vinel Hinds have consistently stood firm in representing the genre and popularizing it in Guyana.
TALKING CARIBBEAN COLLABS
Eager to take her vibe and energy to venues across Trinidad and Tobago and certainly the world, Omaiah is hopeful for the opportunity to collaborate with other Caribbean artistes. She performed at Nailah Blackman’s concert in January. “I’ve also done A-Team Fridays, Vice Nightclub and the Eye Slam concert series,” she highlighted, explaining that her aim is to make the necessary connections along the way. “When it comes to my music, and my performance style, I’ll say, Omaiah Hall will always bring vocals. Added to that, I’m a strong performer. I will wine up!” she said cheerfully. In fact, those very traits may have been responsible for her walking away with the 2025 title of Female Soca Artiste of the Year, in Guyana.
A huge fan of Machel Montano, and extremely encouraged by the powerful personality and stage presence of T&T’s Fay Ann Lyons, Omaiah is pushing full speed ahead, truly encouraged. “I love Fay Ann. I have been compared to her many times. She is powerful- the way she commands the stage, the way she is unapologetic about who she is,” said the young artiste. She also gives tremendous credit to the late, Dexter ‘Blaxx’ Stewart, noting that he opened doors for many young, upcoming artistes. “I haven’t been able to make that solid, professional connection with Machel just yet but I am optimistic. I’ve met him before in Guyana at the CPL and at our Super Concert backstage, but I’m hopeful for greater opportunities to work with him, in the future,” she said.
Now in T&T for the season of revelry, Omaiah says 2026 will see her hit the streets in costume, and certainly enjoying every aspect of the festival. “I was here in 2025 but after winning the Road March in Guyana, being in Trinidad was more like a time for rest last year.”
Her Road March win was a big deal, she says, noting that unlike the Monarch, the Road March is completely chosen by the people. “The title holds weight because the people want to hear the song and that was the moment when I said, it wasn’t for the judges, or me, it was for the people. The people loved it!”
Patient, yet tremendously encouraged, Omaiah Hall is steadily pursuing her career in Soca. “I’m yet to travel internationally but I will soon. My music travels more than I have and that’s actually creating room for me to travel because I have a few places to go this year,” she said.
Jamaican singer-songwriter Lila Iké, a first-time GRAMMY® nominee for Best Reggae Album, will kick off Music’s Biggest Day to perform in the opening number of the 2026 GRAMMY Awards® Premiere Ceremony on Sunday, February 1, live from the Peacock Theater in Los Angeles.
Iké will join fellow nominees Grace Potter, Israel Houghton, Maggie Rose, and Trombone Shorty in the opening ensemble performance. The ceremony will stream live at 3:30 PM ET / 12:30 PM PT on the Recording Academy’s YouTube channel and live.GRAMMY.com.
Jamaica’s Lila Ike performing at the Google Store.
Iké is nominated for Best Reggae Album for her debut LP, Treasure Self Love (Wurl Iké Records / In.Digg.Nation Collective / Ineffable Records). She is the only woman nominated in the category, alongside an all-Jamaican slate including Vybz Kartel, Jesse Royal, Mortimer, andKeznamdi.
Executive produced by Protoje, Treasure Self Love blends reggae, soul, R&B, and dancehall while exploring themes of love, healing, and self-acceptance. The album features H.E.R. and Joey Bada$$, with “He Loves Us Both” (ft. H.E.R.) named one of The New York Times’ Best Songs of 2024.
The Recording Academy and the GRAMMY platform recently shared Lila’s journey to this Grammy nomination. Watch below. In addition to her GRAMMY recognition, Iké has appeared on COLORSxStudios, NPR Tiny Desk, Apple Music, ABC News Live and was recently announced as a 2026 MOBO Awards nominee for Best Caribbean Act—her third nomination in the category.
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