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Swappi Deserved to Win. Artiste Breaks Down. Here’s Why!

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Swappi, like many other Soca entertainers, endured a period of drought. His success years prior, seemingly faded and despite continued efforts to sway the minds of DJs and the keepers of the airwaves, for approximately three years, he became disenchanted, questioning his future in the soca industry.

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Fast forward to 2019, the artiste, with his ‘Doi Doi’ refrain powerfully perfected, took T&T by storm. The song came out of the Ultimate Rejects’ camp and was definitely one of the most played, and most enjoyed by fete lovers all season long. Swappi’s marketing of himself also invigorated his appeal. Teaming up with Trinidad and Tobago menswear designer, Ecliff Elie, the artiste looked the part of a confident, empowered, Soca champion. Many of his looks showed off his toned physical structure, giving his female fans much to enjoy. His on stage persona however, was perfectly suited to the hysteria desired by Soca loving Caribbean men, who would easily agree to the lyrics, “we goin’ by de bar again….to get liquor in we head.” Like magic, Swappi cemented his space in the Soca industry again in 2019.

Swappi wore clothing designed by T&T designer Ecliff Elie
throughout Carnival 2019.

He says he takes his crown seriously and will represent T&T with honor. “Within all my celebrations, I am taking time to reflect on my past and thank God for bringing me through such a rough time.” Swappi expressed gratitude to designer Ecliff Elie, calling him a genuinely good man and applauding his professionalism. Finally, he told young, aspiring soca artistes the truth.

“People who love music and people who are striving to do soca music, let tell you this… it is not an easy road, it is no bed of roses. It is very tough. It can make you feel frustrated at times but once that talent is inside of you, nobody and no one can stop you. Nobody can take that away from you because it is God given and once there is life, there is always hope. That talent is yours. People can say what they want, but once there is life, there is always hope.” – SWAPPI.

Swappi performed in Toronto, Canada, at the Return Fete on the weekend. Take a look :

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Doi doi!!!💥💥💥 styled by @ecliffelie

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Caribbean Buzz

Tarrus Riley Gets Personal with NYC on October 1st.

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On October 1st, fans of reggae in New York City will be treated to a one of a kind event, when reggae sensation, Tarrus Riley graces the stage of the world renowned SOBs music venue where he’ll present music off his ‘Blending Life’s Experiences Musically’ EP.

Although listening sessions are a common occurrence in the music realm, Riley who recently delivered to rave reviews from both fans and music industry insiders, an unforgettable musical experience in his homeland of Jamaica, will replicate the latter in New York, according to his team at Destine Media. Simply and expertly, Tarrus replaced the typical album listening affair with a live band experience. “People can expect to have an up close and personal BLEM experience with Tarrus, who will be performing in the famous SOBs for the first time. This event with limited capacity will be a special event for NY,” said his publicist, Ronnie Tomlinson.

In an added bonus and to keep the night’s memories alive, the ticketed admission will include a copy of the coveted EP. Produced by Izy Beats, B.L.E.M (Blending Life’s Experiences Musically) offers a diverse offering of six songs inspired by the crooner’s personal situations.

“I’ve been in one of these songs at some point in my life,” Tarrus recently said.

Doors Open at 7pm.

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Grammy Collectors, Third World Stays Atop the Charts With New ‘Jr. Gong’ Produced Album.

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Undeniably one of the hardest working bands on the scene, ten-times Grammy nominated, Third World this summer celebrated the release of their 22nd studio album, More Work To Be Done , produced by Damian “Jr Gong” Marley.

The Reggae unit recently completed a very successful tour around the world – conquering four continents and 10 countries including USA, Canada, France, Spain, Tunisia, Ghana, Austria, Netherlands, Switzerland, Curacao. The band describes their experience as powerful, refreshing and encouraging.”Touring is everything. We take you on a 45 year symphonious journey.  It’s our way of sharing our passion with the world and thank everyone in person. Third World show is always a little different, there is something there for everyone.” explained a band insider.

The band’s 22nd album has been produced by Damian Marley.

From their modest 1975 beginnings as an opening act for Bob Marley & the Wailers’ World Tour, to present times, Third World has stood the test of time delivering a lasting memory through their showmanship. Shortly after concluding their 2019 winter touring season, and in keeping with the ‘More Work To Be Done’ sentiment, the globetrotting band launched their intercontinental journey at the Issa Foundation Fundraiser at Couples Resorts in Ocho Rios alongside Grammy Award-winning Australian group Air Supply and rising star Koffee.  

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