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Synthdicate Music Seals Distribution Deal with Tuff Gong As Covid-19 Triggers Digital Wave.

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These days as the music world looks to streaming platforms to strengthen monetisation efforts, since most outdoor events across the world have been restricted due to Covid-19, Caribbean music producers and artists are effecting strategic moves to circumvent the pandemic as well.

One US based production powerhouse has joined forces with The Marley’s, Tuff Gong International Distribution to get two of their records distributed to the streaming platforms and into the cars, homes and wherever their audiences choose to listen and enjoy. “We’ve completed a distribution deal with Tuff Gong International distribution. We relaunched two of the reggae projects that we’d previously done, those being the High Rise riddim and the Rankin Skankin riddim. They both feature Trinidad and Tobago’s Isasha,” said Victor Wells, best known as DJ Future of Sythdicate Records.

Chatting with Ebuzztt, Wells explained that the music will be distributed to streaming platforms inclusive of Spotify, Apple Music, Rhapsody, Vivo, Google Play, Groove, Shazam, KK Box, Pandora, YouTube and others with the potential to earn revenue with the anticipation of increased streams and downloads.

HOW DOES STREAMING EARN ARTISTES MONEY?

Keep reading to get the details.

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Digital Buzz

New Event Ticketing Company Launches in Trinidad and Tobago. Service is Free.

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Trinidad and Tobago became the latest destination of choice for digital event ticketing company, Frontline Ticketing, on Tuesday. The company officially announced its launch, adding itself to the list of self-service ticketing platforms in the region.

Public relations liaison, Avalon Gomez, explained that the company which was founded in 2019, and became fully automated last year, is the brainchild of Trinidadian, Sheldon Williams who currently resides in the United States. Sheldon, she said, was compelled to find a practical and reliable method to the ticketing woes experienced by both event promoters and atendees alike.

Since its start, Frontline Ticketing has hosted over 100 events and its website has generated over 75,000 views in the last three months. “We cater to Social, Sporting and Corporate Events in addition to in-person and online events,” explained Gomez, adding that At Frontline Ticketing, persons can create any type of event on the platform at no cost.


According to Williams, the company was created with the event organizer in mind. He says all transactions, such as selling tickets and promoting events can be done for free, from the comfort and convenience of a smart phone. “Getting paid is also easy as we are registered in Trinidad and United States and assure our clients receive their payments in a timely manner. We also provide a seamless door management service. Party-goers can enjoy a hassle free service where vou can purchase tickets to the hottest Caribbean events, with ease,” he said.

Digital ticketing has become a preferred method of event ticketing for many. It offers the convenience of paying via credit card, much like travel destination ticketing websites like Expedia. Fete promoters in Trinidad and Tobago now have the option of using Frontline Ticketing for what the company assures will be a free, simple and efficient service.

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iPhone to iPhone Payment Feature Announced by Apple. No Release Date Yet.

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Apple has  Tap to Pay, a new contactless payment feature that allows iPhone-to-iPhone purchases with no additional hardware required. The tech giant did not reveal a release date for the new feature but the framework for the new feature appears in the second iOS 15.4 beta.

Currently, when a user wants to use Apple Pay, you tap the iPhone to a payment terminal, which activates Apple Wallet, and then the user must confirm the purchase with Face ID, Touch ID, or a passcode. Apple says Tap to Pay eliminates the need for extra hardware, allowing the user to hold an iPhone or Apple Watch to another iPhone to complete the payment using near field communication. Merchants will need to run an iOS app that supports Tap to Pay on an iPhone XS or later.

Apple says that Tap to Pay works with contactless credit and debit cards from American Express, Discover, Mastercard, Visa, and other “leading payment networks.”

To protect users’ privacy, all transactions are encrypted by the Secure Element, a protected chip used in mobile devices for sensitive data and transactions. Apple also says it “doesn’t know what is being purchased or who is buying it.”
Tap to Pay transactions will likely use the same interface as Apple Pay, which allows confirmation via Touch ID, Face ID, or passcode.

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FROM THE CARIBBEAN

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