Caribbean people all over the world are in tune to the sound and vibe of Soca music and all that comes along with it. While in Trinidad and Tobago, Soca still struggles to get first place status across the airwaves, a team of twenty-something year- olds in Maryland have found that there’s so much curiosity for the genre and its accompanying festivities among generation Z entertainment seekers in their neck of the woods, that they’ve launched an all-Soca radio station, online.
Andre Noreiga and his diverse team that includes a few other 1st generation West Indians, including two of his friends from Queen’s Royal College in Trinidad, have been heavily involved in the promotion of J’ouvert in Maryland. The Holli J’ouvert brand is exclusively theirs and its now expanding to include Holli Radio- this of course, on the heels of their YouTube Channel that’s been pretty hands on in teaching those out there who’ve been seeking clarity on everything that’s part and parcel of the Carnival festival. “On YouTube, the aim is to create different series to explain the different aspects of our culture, so the first series was the ‘Carnival Ready’ series that pretty much answered a lot of the questions that second generation West Indians would have,” said Andre.
He and his team have been very observant of the appreciation shown by many children of first-generation Caribbean people – those folks who would’ve migrated to the US, and started a family there. “We realized how interested many of them were after we hosted our first Holli J’ouvert, but they also had a lot of questions. They were unsure of how they should dress, they asked whether they should bring chairs and stuff like that so with the YouTube series, a lot of those kinds of questions were answered,” he explained. Andre said the team even offered a wining tutorial within the YouTube series and also catered to questions surrounding acceptable cultural behaviour.
Photos from Maryland’s Holli J’ouvert
When it comes to Soca music, Andre admits that migrating to the US led to an increased appreciation for the music of his homeland.. “When I came here, my love for Soca grew, and I think that’s the case with a lot of people in the Diaspora,” he said, telling Ebuzztt that this was exactly why the team decided it was time for an all-soca radio station that everyone- no matter what city, state or country they’re in, could have access to. “Holli Radio is already live online. Soca music lovers can download our app from the App store or the Google Play store,” he confirmed.
Essentially living, walking protectors of the culture, the Holli team has taken on the challenge of educating while entertaining. Their plan is multidimensional, with an overall aim of marketing Soca music and the carnival culture to folks who may never have even heard about it. Now, with the launch of their digital radio platform, the Holli team is one step closer to making this hope, a reality.
There was a time when Jamaican dancehall was largely viewed as a male-dominated space. Then came Patra, a bold, distinctive voice who helped change the conversation about what a female dancehall artist could achieve.
The Jamaican entertainer rose to prominence in the late 1980s and exploded onto the international scene in the 1990s, bringing her commanding delivery and unmistakable style to audiences far beyond Jamaica.
Songs such as “Worker Man,” “Romantic Call” and “Pull Up to the Bumper” introduced Patra to a global audience and helped establish her as one of the most recognizable female faces of the dancehall movement during its international expansion.
Queen of the Pack, Patra.
Her success was significant not simply because of the records she sold or the charts she reached. Patra was part of a generation of Caribbean artists proving that music born in Jamaica could compete for attention on the world’s biggest stages.
She also helped create a path for the many female dancehall artists who followed, demonstrating that women could command the same attention, confidence and cultural influence in a genre traditionally dominated by men.
Now, decades after her breakthrough, Patra is receiving her flowers.
The Caribbean Music Awards will honor the dancehall veteran with a special recognition at this year’s ceremony in Trinidad, alongside fellow Caribbean music legends Shyne, Calypso Rose and Alan Cavé.
For Patra, the honor represents more than a career milestone. It is recognition of a woman who helped carry the sound and spirit of Jamaican dancehall to the world—and in doing so, became part of Caribbean music history.
It might be a complete surprise to see James Saunders on your television screen delivering the sports news and then hear his voice in song, on the radio. For the average fan who grew to love his bubbly personality as one of Trinidad and Tobago’s most popular sport anchors, the transition may feel sudden. The truth is, the Moruga-born media personality has been balancing both worlds for nearly two decades – it’s just that, finally, more people are catching on.
“Fake Energy,” a track released in June that recognised Men’s Mental Health, received a lot of love on social media and introduced him to a whole new audience. Speaking with Ebuzztt, the singer pointed out that very rarely are men asked, “How are you… really?” He hopes his new single helps create space for genuine vulnerability, and aids in changing the narrative about what being “strong” really means.
“If we can make those conversations normal, we’ll save lives. We smile publicly while privately carrying disappointment, rejection, loneliness, or self-doubt. If this song gives someone permission to check on a friend, or realize they aren’t alone, then it’s already a success in my eyes,” he shared.
The lyrics hit home on a personal level; he has endured stretches of having to show up for work and family while masking private pain. “It reminds me that music is about more than just entertainment; it sparks the kind of dialogue people have been dodging for years, including me.”
Known by followers for his fire freestyling talent, the entertainer who goes by the sobriquet Jr. Dynamite traces his musical gift back to his late father who was a DJ. Growing up around his record collection exposed him to everything from reggae and dancehall to soul, gospel and calypso. He soon realised music was a tool to tell stories, create memories and bring people together. Today he lists Bunji Garlin, Tiko Angelos, and Vybz Kartel as his “lyrical heroes,” while crediting Papa San, Prodigal Son and Damian Marley for influencing him inspirationally. Over the years James has performed at The Pilgrimage (Trinidad’s biggest gospel festival), The Lime Tobago, and across the Caribbean including Barbados, Anguilla, Grenada, St. Vincent and Saint Martin. He’s also sung on stages as far as Canada and Brazil.
Juggling all of thathas meant sleep often takes a backseat. The sacrifice, he says, feels worth it. “When you’re passionate about something, you make time for it. I never wanted to look back one day and wonder, ‘What if I had given my music a real chance?”
Guided by his Christian faith, he’s careful not to make his music feel like a lecture. He keeps it real; highlighting anxiety, disappointment, and relationships. Nothing is off limits. On the hardest day of their lives, he wants his listeners to press play and feel inspired, believing that “tomorrow can be better.”
Never one to sit still, James, who has penned more songs than he could recall during this interview, is already putting the finishing touches on his new project, an EP due to drop later this year. He calls it his most personal body of work: a collection of melodic stories tackling purpose, perseverance, faith, and identity meant to make you reflect and even shed some tears. “There are songs that will remind you that no matter what life throws at you, there is always hope on the other side.”
When he looks back at his journey, he is proud to have had the courage to pursue his passions despite the setbacks and the naysayers. He even teased that a few international collabs are coming soon. “I don’t want to say too much on that right now,” he said. “I knew this was bigger than a hobby when I found myself writing songs to process life’s experiences and encourage people. Music isn’t just something I do, it is part of who I am.”
Want more? Check out his brand new love release titled “You & Me.”
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