Connect with us
[adning id="64522"]

Ebuzz News

Get Back on the Go! Beginning Tonight, Entertainment Influencers Like Smooth and Kevon X Get Realer Than Ever. This Is How…

Published

on

Approx. 4 min read

There’s nothing in the least bit entertaining about the Covid-19 pandemic. In fact, Covid’s gotten the best of every person involved in the entertainment industry and they’ve got the stories to tell it. Tonight, at 7pm, some of those very vivid and emotional stories are going to be told – even the ones that led to death. 

Urban radio personality and influencer, Smooth of Boomchampions 94.1FM said he was diagnosed with Covid-19 and it was an experience he wishes on no none. He also lost an aunt. Together with others in entertainment, Smooth and Nestle Nutri-GO- a brand he’s endorsed by, begin the journey to recovery, accepting the truth of the past year and four months, while excitedly prepping for the return, post pandemic. 

Nestle Nutri-Go is this time around, challenging others, even those outside the entertainment biz, to be an inspiration and to motivate those around them. They’re dishing out an honest campaign – launching at 7pm tonight on social media, and featuring the true stories of people like Smooth, boat ride boss, Kevon X who’s a voice at urban radio station, RED 96.7FM, Anthony Claxton from the very popular, Krew Kutz barbershop, Ainka Williams who’s an extremely popular face in entertainment, working at TTT and Next 99.1FM, among other awesome influencers. The campaign will feature these various influencers in separate posts each Tuesday, through the end of July, with a bonus feature that spotlights entertainer, Nessa Preppy. 

The idea is to basically get us all back in gear – shifting focus from the negatives that exasperated everyone over the past year, and looking toward the possibilities that lie in wait. Like the Nestle Nutrigo brand’s hashtags, #KeepGoing and #GetBackOnTheGo, they’re reinvigorating the mental mindset, and what better way to do that, than to show us all that no one was spared from the truth of the pandemic – not even those you may have thought were just fine! 

“With this particular project I realized the company and the brand truly care about the people they’re selling their product to. They are actually showing that they really, really care about the people, especially during this time, with the pandemic,” said Smooth in a chat with us. He said he got very real in executing this campaign, highlighting that both he and his wife were diagnosed with Covid-19. “I just hope people really listen to what I said and start being responsible. There are still so many people being irresponsible. It’s a really serious thing,” he said.

Smooth lost one of his aunts to Covid-19 and while that was devastating for him personally, he said he’s truly concerned about the thousands of people who’ve been under tremendous financial strain over the past 16 months. He’s not the only one. 

Tasked with coming up with the right message for this effort by Nestle and its NutriGo brand, the creative team sought to highlight these people Smooth spoke about, in the realest possible way. They wanted to send a clear message that nobody is alone during this time. 

The three-part visual campaign will deliver a rollercoaster of emotions, according to the creative unit. “We had to work in a very controlled environment because of the pandemic. We couldn’t go out and speak with the man on the street like we would’ve wanted to. We thought that maybe stripping off a couple layers of the people who may be seen as invincible- seen as influential, could bring that sense of real- and one word to describe the NutriGo brand is real.” 

The realness of #GetBackOnTheGo – an effort by NutriGo, will quite possibly show everyone, no matter who they are, where they’re located, and what their circumstances are, that they form part of a whole that if united, can and will be strong again in the weeks and months ahead. 

We encourage you guys to check out NestleNutriGo on Instagram and Facebook.
This one’s for the WIN! It’s time to get back on the go!

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Ebuzz News

Miami Broward Carnival Host Committee Elects New Officers.

Published

on

By

Approx. 2 min read

About Miami Carnival

Miami Carnival is the ultimate cultural experience, blending the vibrant elements of Caribbean Carnival with the beauty of South Florida. Held annually over Columbus Day Weekend in October, the festival features four signature events: Junior Carnival, Panorama, J’ouvert, and the iconic Costumed Parade & Concert. Each year, Miami Carnival attracts thousands of visitors and participants from around the world, celebrating Caribbean culture through music, art, and community.

The Miami Broward One Carnival Host Committee, a non-profit organization, is dedicated to hosting a safe, family-friendly festival that fosters community pride, civic engagement, and cultural exchange. It provides a platform for Caribbean people in South Florida to share their culture, promote multiculturalism, and drive economic cooperation in the region.

This year, Miami Carnival proudly celebrated its 40th anniversary with a spectacular display of Caribbean culture, creative self-expression, and entrepreneurial spirit. Named one of the Top 100 Events in South Florida, Miami Carnival is a thoughtfully curated celebration featuring pageantry, music, food, arts and crafts, and cultural experiences. Miami Carnival brought the vibrancy of Caribbean culture to life, capturing the essence of community, unity, and joy. 

The newly elected officers aim to strengthen the legacy of Miami Carnival, fostering cultural appreciation and community connection while continuing to drive significant economic impact for the region. With their guidance, Miami Carnival will remain a celebration of heritage and a symbol of the unity and vibrancy of the Caribbean diaspora.

“As Chair of the Miami Broward One Carnival Host Committee, I am deeply honored to lead a talented and dedicated team in continuing the rich legacy of Miami Carnival. This celebration is more than a festival—it is a dynamic showcase of Caribbean culture, community pride, and artistic excellence.Over the years, Miami Carnival has evolved into a globally recognized event highlighting our heritage’s vibrancy and the unifying power of music, art, and culture. Our 40th-anniversary celebration exemplified our community’s resilience, creativity, and entrepreneurial spirit. “Looking ahead, our new leadership team is focused on elevating this cherished tradition, ensuring it thrives as a symbol of cultural pride and an engine of economic growth for South Florida. I am excited to build on this legacy, foster cultural exchange, and uphold Miami Carnival as a dynamic platform that unites people while driving cultural and economic impact for our region.” — Joan Hinkson-Justin

About the Miami Broward One Carnival Host Committee: 

Continue Reading

Ebuzz News

New Soca Monarch- Like Show Coming. Organisers to Look At Calendar of Events in Preparation for The Way Forward.

Published

on

By

Approx. 3 min read

A competition or similar type cultural showcase in carnival, is set to be unveiled in the weeks ahead. Trinidad and Tobago’s Ministry of Culture, Arts and Tourism, revealed the appointment of Star Global Productions Limited, to organize and deliver the large-scale carnival 2025 event. The new event will take the place of the International Soca Monarch – a competition which started in T&T in 1993 but dwindled by 2020.

Via media release, the Ministry noted that on July 29, 2024, an Expression of Interest (EOl) was issued, inviting individuals and organisations to submit proposals for the development and management of a Soca competition. The EOl closed on August 23, 2024, with eight (8) submissions received. Following the receipt of those submissions, the Ministry issued a Request for Proposal (RFP) to the interested parties on October 29, 2024, which closed on November 19th 2024. It said a rigorous evaluation process was conducted to select a partner for revitalising the competition and advancing the country’s Tourism, Culture, and Arts industries. “It is to be noted that out of the three (3) submissions received following the issuance of the RFP, Star Global Productions Limited’s proposal stood out as the most comprehensive and strategically aligned with the Ministry’s vision for the Carnival 2025 Soca competition,” stated the media release. It added, “Star Global Productions Limited brings expertise in managing large-scale events and producing culturally significant programming, making them an ideal partner to bring this vibrant competition to life.”

Iwer George is one of the artistes who has always entered the Competition.


The media release explained that Star Global Productions Limited will now plan, organise and implement its proposal, taking into consideration the calendar of events confirmed for the Carnival 2025 period. “The consortium will enter into discussions with the Ministry to finalize arrangements for the competition,” the statement ended.

For the past four years, many have lamented the decline of the International Soca Monarch. Once owned by Caribbean Prestige Foundation founder, William Munroe, the event was subsequently passed around to other major players in Arts and Culture, Media and Business. The pandemic’s sudden strike in 2019 led to a digitally formatted effort by organizers and now, it is left to be seen whether patronage of the once mammoth Carnival competition, will return to its glory days.

At its inception, soca stars like Machel Montano, Iwer George, Mr. Killa, Fay Ann Lyons, Bunji Garlin, Iwer George, Shurwayne Winchester, SuperBlue, Shal Marshall, Voice, Farmer Nappy, Benjai, Blaxx and countless others, delivered spectacular artistry, complete with props and dancers, fireworks and thrilling showmanship, to insatiable audiences who showed their support from the Semi Final showcase at the Arima Velodrome in East Trinidad to the finals on Fantastic Friday at the National Stadium. The memories of those incredible years of high momentum carnival fever, remain etched in the hearts of many.

Continue Reading

Trending

error: This content is protected. if you wish to use this content in anyway please contact us.